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Kumpulan Fima Berhad (11817-V) •
Annual Report 2018
The Group remains focused on providing sustainable value to our shareholders through three core objectives –
to grow profitable revenue, to generate solid returns on capital employed and strong cash generation.
These objectives are enabled and supported by the 4 strategic drivers which provide competitive advantage to the
Group and act as a guideline to direct strategy formulation and implementation by the businesses within the Group.
Management discussion
and analysis
The Group’s principal activities are organised in four divisions: manufacturing, plantation, bulking and food. The businesses are
spread across Malaysia, Indonesia, and Papua New Guinea. The Group currently employs 3,075 people and has approximately
30,898 hectares of plantation land.
The purpose of this review is to highlight and provide brief insights on key financial and operating information at Group level.
A more detailed explanation on operating performance is covered under the respective business segment reports.
4 strategic drivers
Maintain Prudent
Financial Profile
Strengthen
Core Businesses
Leverage on Market
Opportunities
Establish Strong Pillars
For Future Growth
The Group aims to grow revenue in a
sustainable manner through expansion
of existing operations, products and
services, growth in market share and
expanding into new market
Long-term contracts, investment and
ownership of productive assets with
continued focus on efficiencies, cost
structures and improved returns on
capital employed
Operational strategies are necessary
elements for a business and are directed
towards cash generation
Expansion and growth are focused towards
high quality investment with steady cash flows
3 Key Performance objectives
Profitable
Revenue Growth
Solid Returns on
Capital Employed
Strong Cash
Generation
GROUP STRATEGIC OVERVIEW